AEW and American Heart Association Announce Collaboration to Help Knock Out Heart Disease
-- Collaboration will Raise Funds, Awareness for Combating Heart Disease --
Feb. 3, 2022 – Kicking off American Heart Month, All Elite Wrestling (AEW) and the American Heart Association announced a collaboration to help raise awareness and funds benefitting the American Heart Association’s “Life Is Why” campaign, and their overall mission of ending heart disease.
The inaugural initiative is a customized “AEW Has Heart” co-branded t-shirt. Now available on ShopAEW.com, $2.00 per t-shirt sold will directly support the AHA’s “Life is Why” campaign.
“Life is Why” is the American Heart Association’s consumer giving campaign that unites corporate supporters, consumers and volunteers in transforming communities by generating additional awareness around heart disease, which is the leading cause of death in the United States.
“We’re thrilled to support the American Heart Association, and we look forward to collaborating with this incredible organization to help support their mission during Heart Health Month and to continue the important work year-round,” said Brandi Rhodes, Chief Brand Officer at AEW.
In addition to the “AEW Has Heart” t-shirt initiative, AEW talent and staff will wear red in support of “National Wear Red Day” during the Feb. 4 episode of AEW: Rampage.
Founded by CEO, GM and Head of Creative Tony Khan, AEW is a new professional wrestling league headlined by Hangman Page, Dr. Britt Baker, Cody & Brandi Rhodes, CM Punk, Bryan Danielson, Chris Jericho, Kenny Omega, The Young Bucks (Matt & Nick Jackson), Adam Cole, Sting, Jon Moxley, Jungle Boy, Luchasaurus, Jade Cargill, Sammy Guevara, Miro, Lucha Bros., PAC, MJF, Darby Allin, Nyla Rose, Red Velvet, Ruby Soho, Hikaru Shida, Thunder Rosa, Malakai Black, Andrade El Idolo, Christian Cage, Scorpio Sky, Ethan Page, Orange Cassidy, Ricky Starks, Powerhouse Hobbs, Eddie Kingston, Lance Archer, and many more. For the first time in many years, AEW is offering an alternative to mainstream wrestling, with a roster of world-class talent that is injecting new spirit, freshness and energy into the industry.
“AEW: Dynamite” airs every Wednesday from 8-10 p.m. ET on TBS and attracts the youngest wrestling audience on television. The fight-forward show “AEW: Rampage” airs every Friday from 10- 11 p.m. ET on TNT. AEW’s multi-platform content also includes “AEW Dark” and “AEW Dark: Elevation,” two weekly professional wrestling YouTube series, “Being the Elite,” a weekly behind-the-
scenes YouTube series, and “AEW Unrestricted,” a weekly podcast series. For more info, check out Twitter.com/AEW; Instagram.com/AllEliteWrestling; YouTube.com/AEW;